Saturday, December 22, 2007

Types of Marketing

A Professor at one of the IIM's (INDIA) was explaining marketingconcept to the Students:1. You see a gorgeous girl at a party. You go up to her and say: "Iam very rich.Marry me!"That's Direct Marketing2. You're at a party with a bunch of friends and see a gorgeousgirl. One of your friends goes up to her and poin ting at you say:He's very rich. Marry him."That's Advertising3. You see a gorgeous girl at a party. You go up toher and get hertelephone number. The next day, you cal l and say:Hi, I'm very rich. Marry me."That's Telemarketing4. You're at a party and see gorgeous girl. You get up andstraighten your tie, you walk up to her and pour her a drink, youopen the door (of the car)for her, pick up her bag after she dropsit, offer her ride and then say: "By the way, I'm rich. Will youmarryme?"That's Public Relations5. You're at a party and see gorgeous girl. She walks up to you andsay: "You are very rich! Can you marry ! me?"That's Brand Recognition6. You see a gorgeous girl at a party. You go up to her and say: Iam very rich. Marry me!" She gives you a nice hard slap on yourface.That's Customer Feedback7. You see a gorgeous girl at a party. You go up to her and say: Iam very rich. Marry me!" And she introduces you to her husband.That's demand and supply gap8. You see a gorgeous girl at a party. You go up to her and beforeyou say anything, another person come and tell her: "I'm rich. Willyou marry me?"and she goes with him.That's competition eating intoyour market share9. You see a gorgeous girl at a party. You go up to her and beforeyou say: "I'm rich, Marry me!"And your wife arrives.That's restriction for entering new markets

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